
As an SEO freelancer I take a holistic approach to marketing. The key to success is a deep understanding of your business.
It lets me tailor the strategy and focus on the areas that matter, such as information architecture, technical SEO, link building and content. I approach my work professionally and expect the same from you, operating with full transparency.
SEO. AI. E-COMMERCE.
I have delivered SEO projects for small and large clients, including in highly competitive industries such as medical, tyres, crypto and consumer electronics. In each case I matched the strategy to the specifics of the market, the business goals and the scale of work, concentrating on solutions that genuinely supported growth in visibility and sales.
I am particularly interested in projects that combine SEO, automation and AI implementation, including work on optimising for AI Overview and the changing landscape of search results. I share my knowledge in industry magazines such as Magazyn Online Marketing, Sprawny Marketing and sales-24, and at events including Kulturalnie o SEO, Warsaw IT Days and CTRL + GROW. One of my projects was also recognised at the European Search Awards.
SEO combined with other areas of marketing can be far more effective. That is why working with the teams responsible for User Experience/User Interface and Social Media is key for me.
Understanding is the key to good cooperation. Beyond specific implementations, I try to educate the teams I work with. A strong team guarantees better results.
I am open to your feedback and committed to continuous development — while keeping a healthy balance, of course. What matters most is that both sides are satisfied and trust each other.

Jakub has a very concrete and structured approach to SEO. He can clearly explain what really makes sense and what is just theory with no real impact on the business. During our work together he quickly puts topics in order, analyses what has been done so far and points to directions that can actually be implemented. I particularly value the way he thinks about site structure and content — long term, with both users and search engines in mind. He is a reliable partner with whom it is easy to make good decisions.