Category · 272 articles
Articles in the Digital marketing category on the KD SEO blog: guides and analyses on SEO and digital marketing.
272 articles · page 1 of 31
LatestDigital marketing
The blog usually attracts people looking for knowledge, comparisons and ready-made solutions at the same time, which is why forms alone are not enough to assess lead quality.
Lowering CPL without cutting the budget usually comes down to making better use of existing traffic, rather than chasing cheaper clicks at any cost.
A lead does not end when the form is submitted; it starts at the moment you need to respond.
A sales newsletter works when it combines sales with useful communication and does not disappoint the recipient after the click.
Google Ads copy for premium services should not aim to attract as much traffic as possible, but to filter out people who will not buy anyway.
Smart Bidding is not a magic button, but a bidding system that works well only with correct data and a clearly set goal.
Testing several channels at once can easily lead to the wrong conclusion that none works.
Claude can genuinely improve marketing, but not because it “writes for a human”.
In marketing, comparing Claude and ChatGPT only makes sense when you zoom in on a specific task, rather than circling around general opinions about…
