The most common mistakes in online marketing and how to avoid them
The most common mistakes in online marketing stem not from a lack of tools, but from a lack of precision in planning and measurement.
Category · 272 articles
Digital marketing — page 6
Articles in the Digital marketing category on the KD SEO blog: guides and analyses on SEO and digital marketing.
Articles — page 6 of 31
272 articles · page 6 of 31
The most common e-commerce mistakes that block sales
In e-commerce, sales are most often held back not by “small mistakes”, but by decisions that increase customer uncertainty and add friction on the…
Language models (LLM) – how they work and what they are used for?
LLM language models (Large Language Models) are tools capable of generating and processing text, but in practice they do so by statistically…
E-commerce model – B2C, B2B, D2C, marketplace. Which to choose?
Choosing an e-commerce model (B2C, B2B, D2C or marketplace) determines who holds the pricing power, the shopping experience and the customer…
Mobile commerce – how to sell effectively on smartphones?
Mobile commerce works best when the offer, UX and checkout are designed for quick decisions on a small screen.
Midjourney – what is it and how to start using it?
Midjourney is a text-to-image image generation service that makes it easy to turn ideas written in prompts into finished graphic variants.
Margin in e-commerce – how to calculate and increase it?
E-commerce margin can be calculated correctly “on paper”, and yet the business still does not see cash, because the calculation lacks the right base…
Marketplace (Allegro, Amazon) as a marketing channel
Marketplace (Allegro, Amazon) should be planned as a full-fledged marketing channel, because it can build reach in parallel, make it easier to…
Internet marketing vs traditional – key differences
Internet marketing and traditional marketing differ mainly in where communication takes place, how precisely you can reach the audience, and how…
