LatestContent marketing
Social media as support for on-site content
Social media can genuinely boost on-site content. This happens when they direct users’ attention to specific subpages and let you check what actually interests them.
Category · 24 articles
Social media
Articles in the Social media category on the KD SEO blog: guides and analyses on SEO and digital marketing.
Latest articles
24 articles · page 1 of 3
Company blog and social media — how to connect both channels
A company blog and social media work best when they are not run as two separate worlds, but as one coherent content process.
Promoting company articles on social media without artifice
A company article can work on social media. But only when it does not land there as a dry link with a random description.
Company owner brand in social media
A company owner brand in social media is a real business tool today. Not a marketing embellishment.
Which blog content is best to promote on LinkedIn?
Promoting blog posts on LinkedIn is not about dropping links to your latest articles.
How to measure the impact of social media on traffic and leads
The impact of social media on traffic and leads is only measured once you connect data from links, the website, forms, ad campaigns and CRM into one…
Consistent communication between the website, blog and social media
A user rarely gets to know a brand in one place. Usually, they form an opinion from several touchpoints at once, because they may first see a post,…
Types of online advertising — ways to promote a company
Online advertising works best when you match the format to user intent and measure the result in specific events, not by guesswork.
Remarketing – how to win back lost customers?
Remarketing wins back lost customers when it is based on a precise diagnosis and correct data, not on “chasing everyone” with the same ad.
