What is a good lead and how to define it in a company
A lead is not valuable just because someone clicked and filled in a form or downloaded a resource.
Category · 164 articles
SEO — page 2
Articles in the SEO category on the KD SEO blog: guides and analyses on SEO and digital marketing.
Articles — page 2 of 19
164 articles · page 2 of 19
When does SEO make more sense than paid ads?
The choice between SEO and paid ads is not a matter of voting for the “better” channel.
SEO and Google Ads — how to combine both channels sensibly
SEO and Google Ads only make sense together when they pull in the same direction: the same goals, the same data, the same landing pages.
Why a good offer improves SEO and ads
A good offer brings order to marketing. And that is not a cliché. It organises what the company really wants to sell and to whom, so SEO and ads stop…
How to talk to the board about drops after a Google update
A drop after a Google update only becomes a business problem once you know exactly what fell, when it started and what impact it has on the company.
Google updates from a business perspective, not just SEO
Google updates its systems regularly. For a company, however, the key is not the announcement itself, but whether the business result shifts after…
rash decisions after visibility drops — what not to do?
A drop in visibility in SEO is not some kind of “fix plan”, but a signal to diagnose.
Hosting and SEO. How to choose a web server?
It is currently difficult to imagine running a business without promoting it through a website.
BigCommerce SEO – how online stores on BigCommerce can improve their search rankings
BigCommerce is a comprehensive e-commerce platform that fully supports SEO for online stores.
