10 prompts for planning content for a company blog
Planning a company blog only makes sense when the posts genuinely support the offer, answer customer questions and guide the user to the next step.
Category · 134 articles
Content marketing — page 3
Articles in the Content marketing category on the KD SEO blog: guides and analyses on SEO and digital marketing.
Articles — page 3 of 15
134 articles · page 3 of 15
Planning a content calendar with AI
Planning a content calendar with AI is a practical way to turn business goals and data into a concrete publishing plan. In short: less improvisation.
AI content without losing quality
AI-generated content can be fast and good at the same time. But only when it is created in a controlled process, not in “paste a prompt and publish”…
How to evaluate whether AI-generated text is fit for publication
AI-generated text by itself guarantees nothing. It is neither automatically good nor bad, so what matters is whether it serves the business goal,…
Humanising AI texts without losing meaning and quality
AI-generated text is rarely ready to publish. Even if it looks correct at first glance, it usually falls apart in the details.
Can AI replace a company copywriter?
AI can take over a chunk of a copywriter’s work in a company. And it often does it faster, cheaper and at a larger scale, but it usually does not…
Which content really supports sales?
Content that genuinely drives sales is not about “making traffic”, but about closing decisions.
Content matched to the customer’s buying journey
Content matched to the customer’s buying journey is a way of thinking about content so it answers the audience’s questions exactly when…
Content that educates and supports sales
Content that educates and supports sales means writing with not only traffic in mind, but also the real impact on a customer’s decision.
