How to talk about your company online so clients write “I want to work with you”
Clients write on their own when, within a few seconds, they understand whether you help companies like theirs, with which problem and with what…
Category · 120 articles
Marketing strategy — page 6
Articles in the Marketing strategy category on the KD SEO blog: guides and analyses on SEO and digital marketing.
Articles — page 6 of 14
120 articles · page 6 of 14
AI in company marketing: where to start?
AI in company marketing is best treated as a tool for improving specific tasks, not as a separate “innovation project”.
10 prompts for creating marketing campaigns
Creating a marketing campaign with AI works best when prompts guide the team through each decision, rather than just spitting out random ideas.
Marketing personas created with AI
Marketing personas created with AI help you understand customers better. No more guessing from the collective intuition.
AI implementation for marketing in a small business
AI implementation for marketing in a small business is not a one-off “switch it on and forget it” job.
Which marketing processes are worth automating first?
Marketing automation delivers the best results when you start with the right processes, not the most advanced tools. It’s a simple rule.
Marketing automation in a small business — a sensible start without chaos
Marketing automation in a small business is not about buying a complex system and launching a few flashy workflows. It’s about flow.
Marketing in a company that is growing faster than the team
In a company that is growing at sprint pace, marketing rarely loses because of a lack of ideas.
Marketing priorities for the next 90 days
The next 90 days in marketing are a decent stretch of time. Just long enough to make a real improvement, and at the same time too short to mess about…
