What is a buyer persona? What is worth knowing?
The term “buyer persona” refers to a customer profile. It is a description of an ideal customer based on real data from marketing research,…
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Marketing blog — page 65
Practical guides and news on SEO, digital marketing and web design — strategy, optimisation and case studies.
Articles — page 65 of 94
838 articles · page 65 of 94
Quick wins in SEO. Check how to increase your site’s visibility in Google
SEO is not always straightforward, but there are certain quick actions you can take to improve your site’s visibility in Google.
What is anchor text in SEO?
Anchor text, also known as link text, is the visible and clickable text in a hyperlink.
What are hX headings on a website?
Headings are a key element of every website, not only structuring content, but also playing an important role in SEO.
Disavow Tool – how does it work?
Do you want to find out how to disavow external links in Google Search Console so you can get rid of unnecessary links? You probably spend most of…
External linking (Backlinks). What is link building?
As is well known, search engine optimisation (SEO) is a very complex, long-term process.
What is HTTPS? A guide to how HTTPS works
HTTPS is short for the English name hypertext transfer protocol secure and it is an encrypted version of HTTP.
Guide to Google search operators in SEO
Google Search itself is a powerful tool. With it, you can find practically anything.
What are structured data in SEO?
Change your approach to SEO and think beyond the first page of Google search results.
