Automating content distribution across multiple channels
Automating content distribution across multiple channels streamlines the path from a single source piece to publication and performance measurement…
Blog · 838 articles
Marketing blog — page 29
Practical guides and news on SEO, digital marketing and web design — strategy, optimisation and case studies.
Articles — page 29 of 94
838 articles · page 29 of 94
Follow-up after downloading a resource — what to automate
Downloading a resource is not an end in itself. It is only the start of further work with the contact, because that is when the real follow-up…
Chaos after automation rollout — where it comes from
Automation is meant to bring order to work. Yet after implementation, it surprisingly often exposes the mess that could previously be swept under the…
Does automation really save team time?
Automation can save team time. But that does not happen automatically just because someone has implemented a new tool.
Website redesign without business mistakes
Website redesign is a change that affects not only appearance. It affects sales, leads, visibility in Google and data quality – in other words, what…
Site migration without losing traffic and leads
Site migration without losing traffic and leads is the kind of project where you either deliver or pay the price.
CMS change and marketing and sales
Changing your CMS is not just a swap of the editing panel for a website or online store.
Risk list before launching a new website
Launching a new website rarely fails because of one spectacular mistake.
What to check before changing the URL structure?
Changing the URL structure is one of those jobs that looks innocent on paper.
